Pending SR article

Promotion Plan

Thanks to Dutch parties, this project can be achieved. These are both the existing organizations as potential new partners who can support the project Bambú Social 2.0. Therefore, good communication with these organizations is crucial.

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Bambú Social 2.0 itself will collaborate with organizations that support this particular project (temporary). The foundation is responsible for periodic communications to the existing sponsors.

Sponsors of Bambú Social 2.0 are kept informed through emails that link to updates on the website. Donators and contacts from social circles stay informed through Facebook, where they will be redirected to the official website.

During September and October (when in The Netherlands), the team will publish small sporadic updates. The purpose of the communication in this period is aimed at creating a more publicity rather than distribute official information about the progress of the project.

The social network of the team members will therefore be informed in different ways of new updates on bambusocial.com. This is done through the Facebook page of Bambú Social, but also through our personal pages and via email.

Also, friends and family who donate through the donate page (www.bambusocial.com/donate) enter their email address so they can then be kept informed of new updates on the project.

The first official update (to be published on the website) to the Dutch party will be just before departure (15-25 October). It will be described the progress made in recent months with a plan for Nicaragua. The update will be in PDF format. (The same structure is held as the first group of Bambú Social). Note that these updates will appear in English, so these updates could also be scattered worldwide.

During the months operating in Nicaragua, four official updates will be published. (Rough format: 1. arrival, findings, 2. material planning, social implementation, design 3. build social implementation, prefab 4. research results, feedback locals....)

In addition, minor updates will continue to appear on the website so that the project continues to live on in the Netherlands, even if the team operates in Nicaragua.

Through the minor has set up a platform where the project updates should put on. The official publications and updates will appear on this website http://tudelft.gingerresearch.net/ (this is part of the course / assessment).

In addition to this 'online' promo, there will also be live promo. There are folders printed which will be personally spread to fellow students and teachers. These folders provide a summary of the project Bambú Social 2.0 and information on the various ways to support the project. In here some reference are made towards the websites and updates.

To crown the promo plan is mid-October Bambú Social Event, a fundraising event, where all the people who have supported the project are welcome. The latin-american tinted evening will have a casual atmosphere and serves as a "farewell party" for the departing team. During the speech, the sponsors and donors are thanked. Some profit made on each drink will go to the project and will be spent in Nicaragua for the research.

In short, the coming months a broad basis will be created with the central platform www.bambusocial.com website. Online as well as live will be friends, family, supporters and sponsors to be notified of new updates on the website. Herein involves two types of updates; Small sporadic updates of milestones and other interesting findings during the whole period. In addition, four more official updates will be posted to once again summarize the progress of the project.