Turning sustainable is not just about implementing the right technologies. There are other factors at play as well; social factors, for instance. Creating a sustainable mindset among people is also an important aspect. A lot can be gained by promoting and adopting a more pro-environmental lifestyle. However, how does one engage people into adopting such a lifestyle? Some people believe that acting more pro-environmentally will result in a more sober lifestyle and might become unhappy by such thoughts. Is that really true? In this section, we will focus on people and their lifestyles, and what factors play an important role in changing current, consuming-oriented behavior into a more sustainable mindset.
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2.1 Literature study on sustainable behavior and lifestyle
sustainability and well-being Texel aims to achieve full self-sufficiency in 2065. In order to achieve an effective transition to a sustainable society, it is important that, next to having technological and policy developments, individuals change their behavioural patterns to reduce their environmental impact (Chiras, 2011). However, this is not so easily done, as people generally tend to think… -
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2.2 Entrepreneurial daily life
stakeholder value chain A stakeholder is any party connected or affected by the company's actions. There are two types of value chains: internal, meaning the organisation of the company itself, and external, which describes the interaction with other parties. The external value chain usually includes consumers, government, lobbying organisations and financial institutions. Managing the external… -
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2.3 Future daily life of actors in the entrepreneurial chain
Future sustainable entrepreneurism is a fascinating system to focus on as it seems that the world is now on the threshold of a huge environmental focussed period regarding regulations from the EU, acknowledgment of global warming and sustainable technical innovation. But what does this mean for the daily life of sustainable entrepreneurism and the actors which operate within in? In the next part -
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2.4 Redefining the design gap
The overall aim should be to create an environment where all the actors involved believe in the importance of sustainability and also making sustainability financially feasible and desirable. We believe that entrepreneurs play a key role in that regard, because many new great technologies and ideas will have to be implemented on the way. Several important concepts of the future subsystem were… -
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2.5 References of chapter 2
ASN Bank (2015). Voor de wereld van morgen. Retrieved on 6.1.2016 from https://www.asnbank.nl/particulier/home.html Brown, K.W.; Kasser, T. (2005). Are psychological and ecological well-being compatible? The role of values, mindfulness, and lifestyle. Soc. Indicators Res. 2005, 74, 349–368. Chiras, D.D. (2011). Environmental Science; Jones & Bartlett Learning: Sudbury, Canada de Zelfpluktuin…