Hospitality At Its Finest Times

Radical innovation has brought about many new changes to society in the form of products and services alike; further and not limited to hospitality. Hotels provide a popular service to the masses, not only in the form of accommodation suites but also in facilities, customer service, and touristic amenities. Providing new designs, impact, and creativity to the hospitality market can reap great benefits, and the most innovative submission is awarded by the Radical Innovation Award; where voters decide on who produced the greatest impact on customer service in hospitality.

This heightened initiative has led to some fantastic, creative designs for hotels to implement and keep customers coming back. Beyond that, radical innovation has led to crucial advancement into sustainability as well. More specifically, Lip Chiong;a finalist for the Radical Innovation Award; has become responsible for the Green Air Hotel, which takes into account certain societal issues and dilemmas faced by her country, China. China has been faced with an air pollution issue, and many out of date hotels have come under scrutiny for not providing efficient air flow for hotel guests. With the new form of radical innovation, Green Air Hotel, greenhouses have been implemented to act as air filters to remove toxins and supply oxygen. 

Radical innovation thus provides new services for consumers to enjoy while keeping other stakeholders happy, and allowing for successful sustainability while keeping environmentally friendly initiatives. Radical innovation provides benefits far further than just meeting market demands, and has led to some outstanding designs for hotels to implement. It is clear the extent to which advancement has been made into hospitality due to radical innovation, but this does not come without its hindrances. 

With regards to providing new world performance features, the timeline of implementation may seem vast; as it could take many years to see the results. Seeing very few or negligible results can be demoralizing to employees, especially considering the large amount of investments. The Radical Innovation Award recognizes this, and could prove that the short-term can be ignored for a more forward-looking approach. Furthermore, very few executives and leaders have experienced success with radical innovation. The lack of results in the short-run, the long timeline, and significant required investments make it very difficult to achieve intended success.

Extending to the Green Air Hotel, it surely took a lot of patience and investments to implement an idea and reap the benefits years later. For Lip Chiong, he will say the time and effort was well worth it. Radical innovation allowed him to be more recognized and reap great benefits from its implementation. The award was only a cherry on the cake- but did provide great incentive to experiment with radical innovation.

In conclusion, there are great incentives for radical innovation in today's marketplace. Besides awards and recognition, there is proof of success when implemented as shown by Lip Chiong. Management should not be risk-averse for this to work, as the risks and length of time needed could prove to be negative. Finding the right balance paired with the right idea can lead to new innovations that are truly revolutionary and beneficial to many parties.